PROJECT: One Laptop Per Child Site Analysis
CATEGORY: Information Architecture, User Experience
BIG IDEA: Showcase the laptop, tell a personal story.
PLATFORMS: Global website, OLPC laptops
DESCRIPTION: One Laptop Per Child (OLPC) is a great concept with an outdated web presence. Anlysis of the current site includes personas, SWOT analysis, concept mapping and wireframing. A proposed site structure focuses on telling the brand story.