Most people drew pictures when they were kids. I made my own boardgames.
It’s now my job to design useful, engaging online experiences for clients.
A Unique View...
My background combines both sides of the business + creative equation.
UX people help clients design usable, workable interfaces across web, mobile and social platforms. A good UX consultant can help you with everything from researching your target audience, to defining a creative vision, to testing and implementing.
I’m a regular contributor to Fit and Finish, the UX blog from ICF Interactive, where our team covers trends and events in UX, Information Architecture and Digital Strategy. In addition to work in front of and behind the camera, I enjoy writing on User Experience topics, and have published articles on UXBooth and others.
So what’s a “typical” project look like?
As a User Experience person, I’m often involved in multiple aspects of a digital effort, from early user research and ideation, to later stage development and testing. The percentage of time spent on any given task will vary by project and client, but here are some things I typically do and how often you’re likely to find me doing them.
Likelihood I’m Working Directly On…
- Content Strategy 90%
- Information Architecture 80%
- User Research 60%
- Taxonomy Design 40%
- Usability Testing 50%
Featured Project: Lowes.com Information Redesign
ICF Interactive worked with Lowe’s on a global navigation redesign to better align site content with how users naturally approach home improvement projects. The several month effort included user research, taxonomy design, interaction design and usability testing.
“The battle for great digital work is won and lost on the User Experience.”
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Thanks for Visiting. You are Great.
Thanks for stopping in. My goal is to make this site Responsive enough to be easy to view regardless of the device you’re on, so let me know if you had any issues. If you’d like to reach me, please do so via my LinkedIn Profile. I look forward to hearing from you.